Dualsonic Selects Actress Cha Jooyoung as New Model... Accelerates Global K-Beauty Expansion

Actress Cha Jooyoung has been selected as the new muse for the high-end beauty device brand Dualsonic.

Dualsonic, a leading high-end beauty tech brand that has established a unique position with its globally patented beauty technology, the 'Dual Layer Focused Ultrasound (HIFU)'?recognized not only in Korea but also in Europe and the United States?has chosen actress Cha Jooyoung as its new muse to represent the brand's image.

Cha Jooyoung, who recently received praise for her perfect portrayal of the charismatic and independent titular role of Queen Wongyeong in the popular drama 'Wongyeong,' is further solidifying her unique color and presence. As Dualsonic's ambassador, attention is focused on what kind of impact she will create for the brand.

Cha Jooyoung, who has revealed that she is a regular user of Dualsonic, stated in an interview, "I am proud to be the model for Dualsonic, a brand that uses honest ingredients and proven technology," and added, "Based on that pride, I will strive to become an actress who earns the public's trust through my acting." She also expressed her ambition to grow together with the brand.

Hee-Sook Lee, Executive Managing Director of the Dualsonic Brand Sales Group, commented, "We selected actress Cha Jooyoung not only for her strong and independent female characters in her works, but also for her confident and smart personality in real life." She added, "It is clear that Dualsonic and Cha Jooyoung will create a powerful synergy, serving as a momentum for both sides to take a significant leap forward," expressing high expectations and strong determination for mutual growth with the new model.

As a leader in beauty technology, Dualsonic has grown alongside consumer trust, winning the Customer Satisfaction Award for seven consecutive years. Dualsonic has established a strong presence among beauty enthusiasts by offering a wide range of home care beauty devices, from radiofrequency devices to high-tech focused ultrasound elasticity devices. The brand can now be found in various channels, including home shopping, department stores, online malls, and even duty-free shops.

Recently, Dualsonic participated in various international exhibitions, where it received an enthusiastic response from online viewers, on-site visitors, and overseas buyers attending the expos by demonstrating real-time skin elasticity and lifting effects through the 'Dual Layer Focused Ultrasound Live Show,' according to event attendees.

Industry insiders explain that, based on this momentum, Dualsonic is preparing to expand into global markets. According to one official, overseas buyers are showing increasing interest in high-end home skincare devices based on the latest technology, and there are expectations that this could become a new turning point for K-beauty, which has enjoyed a long period of popularity.

Meanwhile, Dualsonic, which has established itself as a beauty device brand, is expanding its product categories by introducing 'Beauty Routine,' a drinkable UV care health functional food, as well as a cosmetic product line, thereby growing into a total beauty technology solution company.

This content was produced with the assistance of AI translation services.