Perseus, 'ZeroWit Stevia Coffee Mix' Surpasses 200 Million Cups in Cumulative Sales
Surpassing 200 Million Cups in Just 3 Years and 5 Months Since Launch in October 2021
Providing a Healthy Sweetness with Natural Sweeteners
Perseus announced on the 3rd that its 'Zero-Wit Stevia Coffee Mix' has surpassed a cumulative sales volume of 200 million cups. This achievement was reached approximately 3 years and 5 months after the product launch in October 2021.
Perseus is the first brand in Korea to launch a stevia coffee mix. The 'Stevia Coffee Mix' uses stevia, a natural sweetener extracted from the stevia plant native to the mountainous regions of South America, providing a sweet taste without sugar.
The 'Zero-Wit Stevia Coffee Mix,' launched in October 2021, surpassed 100 million cups in cumulative sales within two years of its release and exceeded 200 million cups as of last month. The company stated, "These figures reflect high consumer satisfaction and repurchase rates," adding, "As the first stevia coffee mix in Korea, this is a result of recognized brand trust and product quality."
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To celebrate surpassing 200 million cups sold, Perseus will conduct various promotions. On its official online store, Perseus Mall, special discounts on Zero-Wit coffee mix products will be offered. Additionally, exclusive planned packs will be launched at large supermarkets such as E-Mart and Homeplus, where pop-up booths will also be operated.
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