Woori Investment & Securities Launches MTS... Full-Scale Entry into Retail Market

Launch of Woori WON MTS Service
Aiming to Become a Comprehensive Securities Firm with Enhanced Digital Capabilities
Customer-Centric Mobile Trading Platform Offers Fast Order Execution and Real-Time Market Analysis
Plans to Expand into a Global Digital Financial Platform Integrating AI-Based Asset Management

Woori Investment & Securities, an affiliate of Woori Financial Group, officially launched the customer-friendly mobile trading system (MTS) 'Woori WON MTS' on the 31st, commencing domestic stock brokerage services.

Having received the full license for investment trading business to promote the IB (Investment Banking) sector on the 19th, Woori Investment & Securities is now intensifying its retail business with the launch of 'Woori WON MTS,' aiming to become a comprehensive securities firm strong in both IB and digital capabilities.

Woori WON MTS is designed to provide an optimal digital investment environment by focusing on a customer-centric user experience (UX). In particular, it features an intuitive and mobile-optimized user interface (UI) that allows anyone to easily access the platform. It offers fast order execution and real-time market analysis functions, providing information accessibility comparable to that of professional investors. Additionally, it is equipped with various features to assist investment decisions, including AI (artificial intelligence)-based ▲customized content ▲personalized notification system ▲real-time news integration.

Nam Ki-cheon, CEO of Woori Investment & Securities, stated, "Woori WON MTS is a platform that enables customers to invest more easily, quickly, and intuitively," adding, "We will leap forward as a comprehensive securities firm that grows together with customers based on digital financial innovation."

Meanwhile, Woori Investment & Securities plans to develop Woori WON MTS beyond a simple stock trading app into a comprehensive digital financial platform linking overseas stocks/bonds, pensions, and AI-based asset management services. To this end, they plan to further strengthen customer-centric functions such as ▲advancement of AI content ▲provision of differentiated financial information ▲customer-tailored asset management.

A representative of Woori Investment & Securities said, "Woori WON MTS will evolve as a digital financial partner in line with the concept of an 'investment journey growing together with customers,' beyond a simple trading platform," adding, "We plan to continuously expand not only domestic stocks but also various assets and global investment opportunities."

This content was produced with the assistance of AI translation services.