World’s Strongest Suction Power and AI Technology
Up to 100 Minutes with Samsung SDI High-Capacity Motor

Samsung Electronics is launching the 'Bespoke AI Jet 400W' stick vacuum cleaner, equipped with the world's highest suction power and artificial intelligence (AI) features.


According to Samsung Electronics on the 31st, the 'Bespoke AI Jet 400W' stick vacuum cleaner has upgraded the motor structure, considered the core of suction power, improving suction by up to 29% compared to previous models. The motor structure applies the patented 'Chain Core' technology, reducing internal resistance while achieving a lightweight of 148g.


A Samsung Electronics model is introducing the 'Bespoke AI Jet 400W' stick vacuum cleaner. Photo by Samsung Electronics

A Samsung Electronics model is introducing the 'Bespoke AI Jet 400W' stick vacuum cleaner. Photo by Samsung Electronics

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The 'world's highest suction power' announced by Samsung Electronics refers to cordless vacuum products on the market that provide suction power of 280W or more. The suction power of the 'Bespoke AI Jet 400W' stick vacuum cleaner was tested according to international standards (IEC) by the internationally accredited testing institution Germany SLG (Schubert Leiter Geratesicherheit) based on handheld and jet modes.


The new product supports 'AI Mode 2.0,' which automatically adjusts suction power according to various cleaning environments. In addition to recognizing floor types such as hardwood, carpet, and mats, it now also recognizes spaces such as corners and walls. For example, suction power increases in corners and along walls, while it adjusts on hardwood floors to reduce unnecessary battery usage.


Additionally, an 'Air Blower' accessory is provided separately, allowing cleaning of hard-to-reach places such as inside vehicles, appliances, furniture, and window gaps. With a powerful wind speed of up to 28m/s, it removes deeply hidden dust and can be used for up to 120 minutes in general mode when using the 'Air Blower.'


Moreover, the fine dust blocking system filters out up to 99.999% of fine dust with a four-layer 'HEPA Filtration' structure, reducing the re-emission of fine dust during cleaning.


The 'Bespoke AI Jet 400W' is equipped with Samsung SDI’s large-capacity 100Wh lithium-ion battery, operating for up to 100 minutes in general mode. Through the Battery Management System (BMS), it self-monitors battery status and pre-controls overcharging, discharging, and overheating, allowing safer use.


Available in Satin Greige and Satin Black colors, the retail price ranges from 1,649,000 to 1,799,000 KRW depending on specifications. During the pre-sale period for one week starting from the 1st of next month, a 200,000 KRW instant discount or point benefits will be offered, and on the 8th of the same month, a Naver live broadcast featuring fighter Chu Seong-hoon is scheduled.



Moon Jong-seung, Vice President of Samsung Electronics’ DA Division, said, "We have realized the world’s highest 400W suction power with Samsung’s unique technology and upgraded the cleaning experience with AI functions that adjust automatically. We will continue to advance AI technology to consistently enhance customer satisfaction."


This content was produced with the assistance of AI translation services.

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