HD Hyundai Infracore Secures Order for 100 Large Excavators in Ethiopia

Accelerating Mining and Infrastructure Development in Ethiopia... Expanding Orders
Number One Market Share in Ethiopia with Quality and Service

HD Hyundai Infracore is expanding its presence in the African market by successfully securing a large-scale excavator order in Ethiopia.

HD Hyundai Infracore announced on the 25th that it recently signed a contract to supply a total of 100 large excavators to two Ethiopian mining companies. The excavators ordered this time are 36-ton crawler-type large excavators, a popular local model that recorded sales of 212 units in Ethiopia last year alone. These products are scheduled to be delivered to customers sequentially by June this year.

HD Hyundai Infracore's 36-ton class large excavator ordered in Ethiopia (Photo provided by HD Hyundai Infracore)

Despite fierce competition from Japanese and Chinese products, HD Hyundai Infracore maintained its number one position last year with a 57% market share in Ethiopia by leveraging the quality and service responsiveness of its Develon brand. Recently, following the Middle East, the company is expanding its sales network centered on Ethiopia to the African region, strengthening sales in emerging markets.

Currently, the Ethiopian government is actively fostering the mineral industry utilizing domestic resources such as cobalt and lithium. Near the capital Addis Ababa, a large-scale airport construction project, expected to serve 110 million passengers annually and be the largest in Africa, is underway, along with active SOC projects, which is expected to continuously increase demand for construction machinery. Additionally, sales of excavators and medium-to-large wheel loaders in Africa are projected to grow from 13,500 units in 2023 to 18,200 units in 2024, an increase of 34.8%, indicating a growth trend.

An HD Hyundai Infracore official stated, “Ethiopia is a key market accounting for more than one-third of our sales in the African market,” adding, “Based on this, we will expand the market to neighboring countries and strengthen our brand influence throughout Africa.”

This content was produced with the assistance of AI translation services.