"Building ST1-Based AI Transportation Platform" Hyundai Motor Partners with Platform Company 'Sendi'

Recruitment of Prospective ST1 Owners Equipped with AI Platform in Q2

Hyundai Motor Company has joined hands with Sendy, a domestic freight transportation platform company, to expand the eco-friendly logistics market.

On the 25th, Hyundai Motor announced that on the 24th, key officials including Oh Ki-yong, Executive Director of Hyundai Motor's Domestic SV Business Division, and Yeom Sang-jun, CEO of Sendy, attended a ceremony at the Seoul Gangnam-daero headquarters to sign a Memorandum of Understanding (MOU) for the 'Establishment of an AI Transportation Platform Based on ST1.'

This agreement was made under the shared goal of combining Hyundai Motor's electrification business platform ST1 with Sendy's AI-based transportation optimization program to enhance the revenue stability and work convenience of freight vehicle owners, thereby building a sustainable eco-friendly logistics ecosystem.

Through this agreement, Hyundai Motor will install Sendy's AI driver program on the ST1, and provide vehicle data and technical support necessary for real-time linkage and efficient operation.

On the 24th, at the MOU signing ceremony for the establishment of the ST1-based AI transportation platform, Oh Ki-yong, Executive Director of Hyundai Motor Domestic SV Business Office (left in the photo), and Yeom Sang-jun, CEO of Sendi, are taking a commemorative photo. Photo by Hyundai Motor

Hyundai Motor's ST1 can travel up to 317 km on a single charge and is specialized for urban freight transportation with features such as a low step-in height, high cargo compartment interior height, and large loading capacity.

Sendy's driver program installed on Hyundai Motor's ST1 is a vehicle application that uses AI technology to minimize the empty running rate (the ratio of driving with an empty vehicle) and provide optimal transportation routes, helping to improve both the work convenience and profitability of freight vehicle owners.

Starting from the second quarter of this year, the two companies will recruit freight vehicle owners in the metropolitan area who wish to use the ST1. They aim to expand the area to major cities nationwide and operate a total of 100 vehicles within the year.

A Hyundai Motor official said, "We hope that the transportation business using ST1 will develop into a new level of business through intelligent AI, not just a simple delivery business," adding, "We will continue to actively support safe and efficient transportation businesses through various collaborations."

This content was produced with the assistance of AI translation services.