BankSalad "OTT Card Issuance Volume Up 10~45% QoQ"

Lotte, Samsung, NongHyup, Shinhan Cards Offer
50% Off or 10,000 KRW Discount on Subscriptions
"Cashback Available When Issued Through BankSalad"

MyData specialist company BankSalad announced on the 13th that the issuance of online video service (OTT) specialized cards has increased by about 10-45% compared to the previous quarter. BankSalad informed that when OTT cards from Lotte, Samsung, NongHyup, Shinhan Card, etc. are issued through BankSalad, users can receive discounts and cashback benefits.

According to BankSalad, the sales of the Lotte Card Triple in Roca increased by about 45% compared to the fourth quarter of last year. Using this card provides a 10,000 KRW discount on regular subscription payments for Netflix, YouTube Premium, Disney Plus, Wavve, and Watcha.

Cards that offer a 50% discount on subscription fees can also be found on BankSalad. Samsung Card iD Global and NongHyup Card zgm.Streaming provide a 50% discount on OTT subscription fees. The issuance of these two cards increased by about 35% and 25%, respectively, earlier this year.

When using Shinhan Card Cheoeum, subscribers can also get discounts on subscription fees for SpoTV Now in addition to Netflix and YouTube. 15% of the subscription fee can be accumulated as MyShinhan Points. The issuance volume increased by 40% earlier this year.

The issuance of NongHyup Card Olbareun FLEX also increased by about 10%. This card offers a 20% billing discount benefit on OTT subscription fees.

Shinhan Card Cheoeum and NongHyup Card Olbareun FLEX are running cashback events. When issued through BankSalad, users can receive up to 80,000 KRW and 100,000 KRW back, respectively.

A BankSalad official said, "With the release of various OTT original series, the issuance of OTT cards has also increased," adding, "If you issue through BankSalad, you can enjoy both discount benefits and cashback."

This content was produced with the assistance of AI translation services.