BNK Busan Bank Holds Launch Ceremony for the 8th Customer Panel CX Explorer
Appointment Certificates Awarded to 20 Customer Panel Members
Listening to Diverse Customer Voices by Generation, Occupation, and Region
BNK Busan Bank (President Bang Seong-bin) held the inauguration ceremony for the 8th BNK Busan Bank Customer Panel ‘CX Explorer’ at its headquarters on the 7th.
BNK Busan Bank is holding the inauguration ceremony for the 8th BNK Busan Bank Customer Panel 'CX Explorer' and taking a commemorative photo. Photo by BNK Busan Bank
View original imageAt the inauguration ceremony, Busan Bank presented appointment certificates to the 20 selected ‘CX Explorers,’ who then announced their future activity plans.
This ‘CX Explorer’ group was finally selected by generation, occupation, and region to listen to the voices of diverse customers.
The selected members will experience Busan Bank’s products and services and provide honest opinions from the customer’s perspective. Busan Bank plans to actively incorporate these opinions to improve financial services. In particular, 25% of the ‘CX Explorer’ members are composed of seniors aged 60 and over, aiming to carefully consider the thoughts of the elderly.
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Kim Yong-gyu, Head of the Management Strategy Group at Busan Bank, said, “Through ‘CX Explorer,’ we will look at all aspects of our work from the customer’s perspective and strive to make the bank more accessible to customers of all demographics,” adding, “We ask for the active participation of this CX Explorer group.”
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