Super Low Price Benefits on High Purchase Frequency Products... Lotte Mart's 'The Hot' Promotion

One-week event from the 6th to the 12th
Imported smoked duck slices and popular chocolates on 1+1 offer
Frozen foods also available at 50% discount

Lotte Mart announced on the 5th that it will hold the 'The Hot' promotion for one week from the 6th to the 12th.

A customer is browsing duck meat products at the meat section of Lotte Mart Cheonho branch. Photo by Lotte Mart

'The Hot' is an event that selects products with high customer purchase frequency and offers them at ultra-low prices. The promotion is divided into 'This Week's Hot Price,' 'This Month's Hot PB,' and 'Group Hot Deals.' It provides discount benefits mainly on key food items for customers who are considering a meal menu right after the holidays or Valentine's Day gifts.

First, as This Week's Hot Price, Garlic Chicken Smoked Slice (400g, refrigerated, imported) will be sold at 9,990 KRW with a 1+1 offer. Considering that chicken prices have recently risen about 10% due to avian influenza, Lotte Mart prepared this product so customers can purchase chicken at a reasonable price. Also, in line with the Valentine's Day period, Ferrero Rocher Collection T24 (259.2g) will be sold in a limited 1+1 offer at 25,000 KRW when paying with the event card until the 14th. Frozen snack products will also have a 50% discount promotion. For 13 products, when purchasing two or more with the event card, a 50% discount per item is provided.

In This Month's Hot PB, "Oneul Joeun" lean tuna and spicy tuna (90g*4), which are good for a meal menu right after the holidays, are sold at 5,990 KRW each, discounted by 2,000 KRW from the original price. "Yorihada Chaltong Sundae" (500g) is sold at 2,990 KRW, discounted by 500 KRW. Due to increased customer demand from fine dust recently, "Oneul Joeun" honey citron tea and honey lemon tea (each 1kg) are offered at 5,990 KRW each, discounted by 500 KRW.

Additionally, until the 12th, major fresh and processed foods will also be on discount. All antibiotic-free Korean beef (1+) products are offered at a 30% discount for L.Point members, and seasonal yellowtail sashimi (around 300g) is sold at 24,800 KRW for L.Point members. For 8 types of Cheongjeongwon Homings frozen meal kits, when purchasing two or more, a 10% discount per item is available.

Kang Hyewon, Head of Marketing Division at Lotte Mart & Super, said, "We will continue to lead in easing customers' shopping burdens by offering differentiated prices and quality through The Hot promotion."

This content was produced with the assistance of AI translation services.