Gyeonggi Tourism Organization Rolls Up Sleeves to Attract Malaysian and Indonesian Tourists from Early Year
The Gyeonggi Tourism Organization has officially launched efforts to attract tourists from Southeast Asia.
On the 24th, the Gyeonggi Tourism Organization announced that, in collaboration with the Korea Tourism Organization, it held the ‘Gyeonggi Tourism & MICE Festa’ targeting major local travel agencies and MICE stakeholders in Malaysia and Indonesia from the 20th to the 23rd.
On the 20th, the Gyeonggi Tourism Organization first held a briefing session at the Hyatt Centric City Centre in Kuala Lumpur, inviting representatives from the top 10 local outbound travel agencies. At this Malaysia briefing, they introduced ▲visiting Gyeonggi-do by subway ▲famous cherry blossom spots in the province ▲major spring festival sites, and conducted one-on-one consultations with participating Gyeonggi-do companies as well as cultural experiences such as making Korean snacks and gochujang (red chili paste) to promote Korean culture.
Jo Won-yong, President of Gyeonggi Tourism Organization, is speaking at the Indonesia Tourism Briefing on the 23rd. Photo by Gyeonggi Tourism Organization
View original imageThe Gyeonggi Tourism Organization then moved to Jakarta, Indonesia, and on the 23rd held a briefing session at AYANA Midplaza, inviting 80 representatives from prominent local travel agencies and MICE stakeholders.
The Gyeonggi Tourism Organization also achieved tangible results through this event. In cooperation with a leading Malaysian travel agency, they decided to launch a stay-type tourism product that includes Gimpo Marina Bay Hotel, Byeokkot Nongbu (Rice Flower Farmer), and the Korean Folk Village. Additionally, in Indonesia, they confirmed the hosting of 120 local corporate incentive tourists at Everland in April. Furthermore, together with the major local travel agency Dwidaya, they will launch a new Korea travel package for the peak season of the largest holiday ‘Lebaran,’ which includes Gapyeong Begonia Saejeong Garden, Suwon Hwaseong Fortress, and Pocheon Herb Island.
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Cho Won-yong, president of the Gyeonggi Tourism Organization, emphasized, "We are promoting proactive overseas marketing in cooperation with Gyeonggi-do to showcase the province’s tourism attractions to the world. We will do our best to contribute to revitalizing the local tourism industry and regional economy by expanding the attraction of foreign tourists."
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