Subscribers Reach 100,000 on Busan English Broadcasting YouTube Channel, Popular in Seoul, the US, and Canada...

Full-scale New Media Content Production Began Last Year... Hit the Jackpot in Just One Year
The Most Subscribers Among Radio Broadcasters in the Busan Area

How popular is the ‘Busan English Broadcasting’ YouTube channel? It hit the jackpot just one year after its official launch.

Busan City (Mayor Park Hyung-jun) and the Busan Global City Foundation (CEO Jeon Yong-woo) announced on the 17th that the YouTube channel of the Busan English Broadcasting Foundation (BeFM) has surpassed 100,000 subscribers.

Since starting full-scale new media content production last year, the number of subscribers, which was around 4,600 at the beginning of last year, surged to 100,000 in just one year.

This is the highest number of subscribers among YouTube channels of radio broadcasters in the Busan area. It draws attention for overcoming the fact that it was the latest to launch among Busan broadcasters and for being a foreign language radio broadcast.

Looking at the subscriber demographic distribution, 32.4% of subscribers are from Seoul, far exceeding the 7.3% from Busan. By nationality, 82.9% are from South Korea, followed by over 10% from English-speaking countries such as the United States, Canada, and Australia. The Busan English Broadcasting YouTube channel is effectively serving as a diplomatic medium to promote Busan to the world.

Through YouTube, Busan English Broadcasting streams five live radio broadcasts daily and provides reprocessed radio broadcast content such as news, global cultural information, and English educational content.

The production site of Young Power with singer Kim Jo-han and comedian Lee Sang-hoon.

Recently, they conducted interviews with ▲Victor Ambros (Nobel Prize in Medicine laureate) ▲Anya Morris (English translator) ▲Edward Lee (runner-up of Netflix content ‘Black and White Chef’) and repurposed these into YouTube content with English and Korean subtitles, expanding as a global communication medium.

They also planned and produced original content such as ‘Young Power’ featuring singer Kim Jo-han and comedian Lee Sang-hoon to introduce Busan as an English-friendly city in a familiar way to citizens.

They put effort into expanding digital media platforms beyond frequency limits by live broadcasting radio documentaries like ‘Fingertip Chef, Cooking Life,’ which introduces the lives of visually impaired people, and various ‘BeFM Special Public Broadcasts’ on radio and YouTube.

The most talked-about content is the program ‘All-Star English,’ where influencers teach English in an easy and fun way.

Among these, the video ‘The Difference Between Space and Universe’ hosted by singer Kim Jo-han and Shin Min-su recorded over 1.87 million views and attracted more than 6,100 subscribers, while content on everyday English expressions by host Campbell Asia brought in over 6,400 subscribers.

Busan English Broadcasting can be listened to on terrestrial radio FM 90.5 (Busan Gijang, Noksan, Jeonggwan, FM 103.3), YouTube channel, or mobile app.

Park Kwang-myung, spokesperson for Busan City, emphasized, “With the milestone of 100,000 YouTube subscribers for Busan English Broadcasting, we will accelerate efforts to promote Busan as a global hub city in various fields to the world.”

Major Programs of Busan English Broadcasting.

This content was produced with the assistance of AI translation services.