Shinsegae Centum City Hosts 'Janmang Loopy Christmas' Pop-up Event
'Janmang Rupi' Transforms into Rudolph for Christmas
Over 600 Types of Diverse Goods, Experiences, and Events Available
Shinsegae Centum City will hold a ‘Zanmang Loopy Christmas’ pop-up store at the department store’s basement level 1 event hall from the 13th to the 26th.
Zanmang Loopy is a sub-character emphasizing the mischievous side of Loopy, a character from the popular animation ‘Pororo.’ It has gained popularity mainly among the MZ generation by creating various online catchphrases such as ‘hae-ppi’ (happy).
This event features the concept of ‘ZANMANG HOLLY EXPRESS,’ where Loopy transformed into Rudolph, nicknamed ‘Lupdoldeu,’ delivers Christmas presents, offering various experiential contents and goods.
First, the experience space is diversely composed with activities such as the ‘Hand Stepper Game’ to help Lupdoldeu wrap presents, the ‘Catch Catch Game’ to pick up Lupdoldeu’s gifts, the ‘Chimney Game’ where participants throw presents into targets, and a creation wall where visitors can write and post messages themselves.
In the sales area, over 600 Christmas-themed goods are introduced, with representative products including the ‘Zanmang Loopy Plush Christmas Series,’ ‘Random Figures,’ and ‘Glove Cape Blankets.’
Abundant events and giveaways are also prepared. Customers who purchase over 30,000 won can participate in a lucky draw event with a 100% winning chance, and those who visit the pop-up and leave photos and reviews on blogs or Instagram will be entered into a draw to win a weekday one-night stay at the ‘Matier Osiria Zanmang Loopy Room’ and limited-quantity ‘Zanmang Loopy Open-fit Air’ earphones.
Shinsegae Centum City has received great responses from customers by combining customer participation content with various pop-up stores featuring popular characters such as Hello Kitty, SpongeBob, and Jjanggu this year.
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Kim Hong-il, head of the fashion team at Shinsegae Centum City, said, “We planned the ‘Zanmang Loopy’ pop-up store with a Christmas theme to match the year-end atmosphere,” adding, “We will provide customers with a special shopping experience through various experiential events and trendy content.”
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