HiteJinro Q3 Operating Profit Up 62%... "Both Soju and Beer Increased"

HiteJinro announced on the 13th through a disclosure that its consolidated operating profit for the third quarter of this year reached 70.2 billion KRW, a 61.5% increase compared to the same period last year. During the same period, sales increased by 4.8% to 685.7 billion KRW, and net profit also rose by 100.9% to 43.8 billion KRW.

Looking at each business segment, beer sales increased by 4.3% to 245.7 billion KRW, and operating profit surged by 409.2% to 21.1 billion KRW. Soju sales and operating profit rose by 5.4% and 53.6%, respectively, reaching 377 billion KRW and 48.1 billion KRW.

A HiteJinro official stated, "We improved operating profit by continuously optimizing marketing expenses this year, and sales grew for the third consecutive quarter following the launch of new products."

This content was produced with the assistance of AI translation services.