"Regional Bank Service No.1"... BNK Busan Bank Selected in This Year's National Customer Satisfaction Index Evaluation

BNK Busan Bank (President Bang Seong-bin) was selected as the No. 1 company in the regional bank service sector in the ‘2024 National Customer Satisfaction Index (NCSI)’ survey announced by the Korea Productivity Center (KPC) on the 12th.

The ‘NCSI’ is a customer satisfaction measurement index developed by the Korea Productivity Center in collaboration with the University of Michigan in the United States to improve the quality competitiveness of companies, industries, and the nation, as well as the quality of life of the people. Customers who have directly used the products and services produced domestically and internationally and sold to final consumers in Korea participate in the evaluation.

Busan Bank is committed to protecting the rights and interests of financial consumers by reflecting customer opinions in product development, strengthening services and system improvements, and utilizing a dedicated organization to prevent financial consumer damage, thereby enhancing activities to prevent incomplete sales.

In addition, to strengthen support for financially vulnerable groups, Busan Bank operates programs such as the Senior Supporters System, Happy Financial Customized Counters, Visiting Busan Bank Senior Counters, Senior-only Counseling Centers, and the Janggeum-i Program, while also enhancing communication and services for customers excluded from digital finance.

Kim Sang-hoon, Chief Customer Protection Officer (CCO) of Busan Bank, said, “Being selected as No. 1 in the National Customer Satisfaction Index is thanks to the passion and efforts of employees who have listened to customers’ voices and continuously improved services based on them,” adding, “We will prioritize customer satisfaction and become a bank that provides better services.”

Since 2022, Busan Bank has been selected as an excellent company in the regional bank sector for three consecutive years in the Korea Service Quality Index (KSQI) and the Korea Consumer Protection Index (KCPI) for financial consumers.

BNK Busan Bank is holding a certification ceremony as the No. 1 company in the 2024 National Customer Satisfaction Index (NCSI).

This content was produced with the assistance of AI translation services.