Gukddeok Participates in 'Paris SIAL' Exhibition... "Continuously Expanding Global Competitiveness"

Aizvision announced on the 21st that its wholly owned subsidiary EN Creative's food and beverage (F&B) brand, "Chueok-ui Gukminhakgyo Tteokbokki (Gukddeok)," participated in the "Paris SIAL" exhibition held in Paris North Villepinte, France.

Celebrating its 60th anniversary this year, the "Paris SIAL" exhibition is the world's largest food expo held every two years. This event runs for five days from the 19th to the 23rd, with over 7,500 companies from 130 countries participating and approximately 285,000 industry professionals attending.

A Gukddeok representative said, "At this exhibition, we promoted frozen tteokbokki and convenient cup tteokbokki products and held a tasting event for the original tteokbokki. We are pleased to showcase Gukddeok's popular products at the world's largest food expo during a time when K-food is gaining global popularity."

They added, "We plan to continuously expand our global competitiveness through various domestic and international marketing promotions and new product launches."

Additionally, starting in November, Gukddeok is preparing to launch two customized products (Original and Super Spicy) targeting local customers through the Dutch distributor "Albert Heijn," which operates over 1,000 stores locally.

A Gukddeok representative emphasized, "Beginning with the promotion of export products to the Netherlands, we expect to accelerate our expansion into the European market starting next year."

Meanwhile, from the 16th to the 23rd, Gukddeok is conducting a discount promotion on its Naver brand store through the Gwanghee "Discount Festival" as a thank-you event for selling a cumulative total of 21.5 million packs globally.

This content was produced with the assistance of AI translation services.