Yeosu City Wins 'Korea SNS Awards' for 9 Consecutive Years
Grand Prize in City Category... Operation of 'Yeosu Iyagi' and Others
First 'Daesang' in Tourism Category... Honored with Two Crowns
Yeosu City, Jeollanam-do (Mayor Jeong Gi-myeong) has been honored with the '2024 Korea SNS Awards' Grand Prize in the tourism category and the 'Excellence Award' in the basic local government city category, marking nine consecutive years of winning.
Notably, winning the Grand Prize is a first, which they attribute to the success of the 'Yeosu International Web Fest,' the first nationwide local government event participated by 76 countries, timely travel destination introductions, and content utilizing seasonal foods, resulting in continuous communication with citizens and tourists.
Yeosu City won the 'Excellence Award' in the Basic Local Government City category and the 'Grand Prize' in the Tourism category at the '2024 Korea SNS Awards,' marking its ninth consecutive year of winning.
Photo by Yeosu City
Yeosu City operates various SNS channels such as Naver Blog, Facebook, Instagram, and YouTube through its official channel 'Yeosu Story' and the tourism-specialized channel 'Healing Yeosu-ya.'
Additionally, they run a citizen participation-based 'SNS Supporters' program to promote major events including the 2026 Yeosu World Islands Expo and Yeosu’s hidden attractions. They also introduce tourism and MICE (Meetings, Incentives, Conferences, and Exhibitions) industries through overseas SNS platforms targeting English-speaking countries, China, and Japan, receiving great responses from foreigners.
Furthermore, this year, they held the 'Enjoy Yeosu in 60 Seconds, Short-form Contest' open to all citizens nationwide, promoting Yeosu with differentiated content. It is reported that the contest received high scores across judging criteria including SNS content quality, storytelling, activity level, and communication.
Mayor Jeong Gi-myeong said, “I am pleased to have won two awards as a result of our efforts to promote policies through SNS,” adding, “Since communication and harmony are the most important foundations of the 8th term municipal administration, we will further activate SNS channels and always listen attentively to the voices of our citizens.”
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Meanwhile, the 'Korea SNS Awards,' hosted and organized by the Korea Social Content Promotion Association and supported by the Ministry of Science and ICT and the Korea Influencer Industry Association, comprehensively evaluates SNS utilization capabilities of companies and public institutions annually and is a prestigious award in the domestic SNS field.
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