KCC to Participate as Title Sponsor for 2024-2025 Professional Basketball Season

KCC announced on the 17th that it will participate as the title sponsor of the 2024-2025 professional basketball league. Having participated as the official sponsor for three consecutive years until last season, KCC took on the title sponsor role this season after winning the 2023-2024 professional basketball championship finals.

At the title sponsor signing ceremony for the 2024-2025 professional basketball league held on October 15 at Blue Square Mastercard Hall in Yongsan-gu, Seoul, KBL President Lee Soo-kwang and KCC CEO Jung Jae-hoon attended. Following the signing ceremony, the media day event was held with each team’s coaches and key players, along with about 200 fans?the first time in KBL history that fans participated.

KCC CEO Jeong Jae-hoon (left) and KBL Commissioner Lee Soo-kwang (right) are posing for a commemorative photo at the professional basketball title sponsor signing ceremony. (Photo by KCC)

KCC, participating as the sixth title sponsor in history, will have the rights to display the KCC brand during the six-month season period, including the official tournament name, advertising rights inside the stadiums of all 10 KBL teams, printed materials, and production items. The official tournament name has been decided as "2024-2025 KCC Professional Basketball."

The 2024-2025 KCC Professional Basketball season will kick off on October 19 at Busan Sajik Gymnasium with the official opening game between last season’s championship finalists, Busan KCC and Suwon KT, beginning an approximately six-month-long journey.

This content was produced with the assistance of AI translation services.