Abley Surpasses 1 Trillion KRW in H1 Transactions... "Annual Transaction Volume Expected to Reach 2 Trillion KRW"

Record High First Half Transaction Volume and Sales
Brand Fashion Transaction Volume Increases by 115%

Able Corporation’s style commerce platform Ablee announced on the 26th that its transaction volume surpassed 1 trillion won in the first half of the year. Ablee expects its transaction volume to easily exceed 2 trillion won this year, as the second half is considered the peak season for the fashion industry.

Ablee added that both transaction volume and sales in the first half of this year recorded all-time high results. Sales increased by 40% compared to the same period last year.

Abley surpasses 1 trillion won in transaction volume for the first half of the year.
[Image provided by Abley]

Ablee explained that it recorded growth across all categories including fashion, beauty, and life. In particular, the Soho fashion category’s transaction volume in the first half grew by about 30% compared to the same period last year. The brand fashion transaction volume in the first half more than doubled (115%) compared to the previous year, and the transaction volume in June reached an all-time high.

Non-fashion categories such as beauty also showed growth. Ablee Beauty’s transaction volume in the first half increased by more than 120% compared to the same period last year. In the life category, the transaction volume of ‘Ablee Food’ grew by 160% compared to the same period last year.

The men’s fashion platform ‘4910 (Saguilgong)’ and the Japanese fashion app ‘Amood’ operated as new businesses are also showing growth. The transaction volume of 4910 in the first half of this year increased 4.7 times (370%) compared to the beta service period in the second half of last year. During the same period, Amood’s transaction volume increased by 180%, and the number of ordering customers tripled (200%).

Kang Seok-hoon, CEO of Ablee, said, “Ablee, which early on secured both profitability and growth potential, has achieved remarkable growth in all categories including fashion, beauty, life, and food in the first half of this year, as well as meaningful results in new services such as the men’s app and global business. We will continue to provide differentiated user experiences based on solid technological capabilities.”

This content was produced with the assistance of AI translation services.