SK Stoa Q2 Operating Profit 2.7 Billion KRW... Up 437% YoY

Effective Mobile-Centric Business Restructuring
Accelerating AI Commerce Evolution in the Second Half

SK Stoa announced on the 6th that its consolidated operating profit for the second quarter was 2.7 billion KRW, a 437.5% increase compared to the same period last year. Sales reached 74.9 billion KRW, up 1.35% from the same period last year.

SK Stoa explained that despite challenging conditions, it achieved relatively solid results thanks to its business restructuring focused on mobile and efforts to improve profitability.

Previously, SK Stoa has focused on expanding its user base by collaborating with T deal, an AI curation commerce platform operated by SK Telecom. As a result, as of last month, the company reported a 45% increase in new mobile customers and a 63% increase in mobile transaction volume compared to the previous year.

SK Stoa plans to accelerate efforts to evolve into AI commerce by securing a competitive edge in the industry through growth-oriented management in the second half of this year.

Park Jeong-min, CEO of SK Stoa, said, "The second quarter results demonstrate that the company’s strategic direction and execution are bearing fruit. In the second half of the year, we will focus on establishing a stable growth structure toward AI commerce based on these achievements."

This content was produced with the assistance of AI translation services.