KT and Minsokchon Sign Business Agreement for Franchise Digital Innovation

KT Jeonnam-Jeonbuk Regional Headquarters and Minsokchon, a pork ribs and cold noodles specialty restaurant, announced on the 24th that they have signed a business agreement focused on cooperation in the digital transformation (DX) of franchise stores.

The business agreement ceremony held at ‘Minsokchon’ in Nam-gu, Gwangju Metropolitan City was attended by five officials, including Kim Jong-hee, Senior Executive Director in charge of consulting at KT Jeonnam-Jeonbuk Corporate Customer Headquarters, and Kim Randa, CEO of Minsokchon.

Through this business agreement, KT and Minsokchon plan to actively promote the introduction of KT’s premium table order service ‘Hi-Order’ and ‘Serving Robots’ to existing franchise stores as well as upcoming new stores.

Minsokchon, a pork ribs and cold noodles specialty restaurant, is a traditional representative restaurant in the Gwangju area, currently operating seven franchise stores, and plans to open four additional stores including one in Mokpo Namak.

Minsokchon reported that as a result of introducing seven serving robots and 35 Hi-Order devices in new stores this year, store operation efficiency has improved, sales have exceeded expectations due to faster turnover, and the absence of bell sounds, staff calls, and cart noises allows for a quiet store environment providing premium service.

Kim Yong-nam, Senior Executive Director of KT Jeonnam-Jeonbuk Corporate Customer Headquarters, said, “We promise to provide differentiated products/services and promotional support to help enhance Minsokchon’s franchise business and to do our best to lead the digital transformation of the food service industry.”

This content was produced with the assistance of AI translation services.