Icheon City Establishes Direct Product and Service Promotion Channel for SMEs on Website

Support for Strengthening Customer Communication

Gyeonggi-do Icheon City announced on the 18th that it has established a dedicated promotional section on the city’s website where local small and medium-sized enterprises (SMEs) can introduce their products and services to support efficient marketing.

To this end, the city’s Corporate Economy Division and the Information and Communication Office collaborated to develop a program that allows companies to input their logos, product photos, specifications, and descriptions in the promotional section.

This establishment of the promotional section was a measure taken following Mayor Kim Kyung-hee of Icheon City identifying the difficulties faced by local SMEs. Earlier, in February, Mayor Kim visited local SMEs and held a meeting, during which many companies expressed the need for prioritizing the purchase of goods from local businesses to revitalize the regional economy, according to the city.

The city especially expects that the dedicated promotional section will not only expand sales of SMEs’ products and services but also increase brand awareness.

Starting from the 24th, companies will be able to directly input introductions of their products and services into the dedicated promotional section. The input procedure is as follows: ① Access the Icheon City website ② Corporate Support and Jobs ③ SME Promotional Section Job Information ④ Enter and save company promotional details ⑤ Undergo approval process by the Corporate Economy Division.

Mayor Kim said, "With the reorganization of the SME promotional section, each company can now directly input and promote their products," adding, "If local companies actively participate and revitalize the community, it will greatly help in developing sales channels."

This content was produced with the assistance of AI translation services.