Jungjingong Presents Export Strategy for Global E-commerce Market
The 7th 2024 Global E-commerce Forum Held
The Small and Medium Business Corporation announced on the 31st that it held the '7th Global E-commerce Forum' at the Dongdaemun Design Plaza (DDP) in Seoul. This forum was organized to promote the entry of small and venture businesses into the global e-commerce market.
The main content included a keynote speech titled 'Digital Transformation and the Future of E-commerce' by June Boo, LinkedIn's Global Director, followed by approximately three hours of lectures on topics such as '2024 Global E-commerce Landscape Changes' and 'E-commerce Entry Strategies for Domestic Small Businesses.'
After the lectures, a consultation session was held with representatives from online export-specialized companies such as Hanjin, Gmarket, eBay Japan, Cafe24, and Amazon Korea, providing one-on-one consultations and solutions to small and venture businesses for global platform entry, creating their own shopping malls, and resolving logistics-related difficulties.
The Ministry of SMEs and Startups and the Small and Medium Business Corporation operate the 'E-commerce Export Market Entry Project' to support the overseas online expansion of small and venture businesses. This year, comprehensive support including global platform entry, marketing, own shopping mall operation, and logistics support will be provided to about 5,000 small and venture businesses.
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Kang Seok-jin, Chairman of the Small and Medium Business Corporation, said, “For small and venture businesses, ‘e-commerce’ is one of the easiest ways to enter the global market,” adding, “The Small and Medium Business Corporation will actively support small and venture businesses’ entry into the global e-commerce market.”
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