Coway Launches Compact Massage Chair Virex 'Mine Plus'

Strengthening the Lineup of Compact Massage Chairs
Expanding the Customer Base

Coway announced on the 22nd the launch of the premium compact massage chair Virex ‘Mine Plus’. The new product ‘Virex Mine Plus’ is a premium lineup of the compact massage chair Mine, which was released in December 2022, maintaining a compact size while featuring an upgraded design and more powerful massage performance.

The new product expands the massage range by incorporating a lower body specialized massage system that has not been seen in compact massage chairs before. The ‘Leg Convertible’, specialized for lower body massage, provides a powerful massage to the desired leg areas from the thighs to the calves. The Leg Convertible allows easy adjustment of the massage module position to focus on the desired leg areas such as thigh and knee massage mode or calf massage mode. Additionally, the lower part of the product is equipped with a sole roller massage and instep air massage function, intensively caring for the entire lower body from the thighs to the feet.

Another advantage is the support of a total of 12 massage modes that can be selected according to condition and massage preference. Also, an electric reclining function based on a human body curved frame allows angle adjustment up to 141 degrees, enabling users to enjoy rest and massage simultaneously in a comfortable posture.

A Coway representative said, “The Virex Mine massage chair is evaluated as a product that opened a new horizon for compact massage chairs and has been steadily gaining popularity since its launch. We expect this new product to also receive great interest from consumers.” He added, “We plan to further accelerate our market strategy by expanding the massage chair lineup based on Virex’s differentiated technology.”

This content was produced with the assistance of AI translation services.