‘Sillarian Special Sale’ at E-Mart Gyeongsan Branch... Up to 50% Discount on 300 Products

Gyeongbuk Province will hold the ‘2024 Gyeongbuk Excellent Certified Product Sillarion Special Sale’ at E-Mart Gyeongsan Branch from the 10th to the 23rd to promote Sillarion products and boost consumption.

This event features participation from 23 Sillarion companies, offering over 300 diverse products such as meal kits, red ginseng, sauces, traditional teas, fruit beverages, ramie clothing, bedding, and woodcrafts, all sold at discounts of up to 50%.

On the first day of the event, the 10th, an opening ceremony will be held on the first floor of E-Mart Gyeongsan Branch, attended by Choi Young-sook, Director of the Gyeongbuk Province Economic Industry Bureau; Park Jeong-hoon, Head of E-Mart Yeongnam Region; Lee Nam-jin, Manager of E-Mart Gyeongsan Branch; Song Kyung-chang, President of the Gyeongsangbuk-do Economic Promotion Agency; and Kim Jong-ho, President of the Gyeongsangbuk-do Sillarion Association.

Starting with the opening ceremony, customers who purchase Sillarion products worth more than 50,000 KRW will receive gifts, and various tasting events featuring makchang (grilled pork intestines), bread, and more will be held.

This special sale is a collaborative event planned by Gyeongbuk Province and E-Mart to provide local consumers with reasonable purchasing opportunities and to offer Sillarion companies new sales channels through large retail stores.

Sillarion is a joint brand created by Gyeongbuk Province in 1999 to support and nurture small and medium-sized enterprises that need product promotion and market development. Starting with 10 companies in its first year, it now includes 60 companies producing finished consumer goods in various fields such as food, daily necessities, and miscellaneous goods.

Gyeongbuk Province actively reflects the voices of Sillarion companies and operates substantial projects by providing various support programs including online and offline sales, live shopping, overseas market entry, and shared office spaces.

Choi Young-sook, Director of the Gyeongbuk Province Economic Industry Bureau, stated, “For our small and medium enterprises to enhance their competitiveness, securing sales channels both online and offline is crucial,” adding, “I hope this event will serve as a stepping stone for expanding sales channels of Sillarion companies and for becoming a representative brand of Korea.”

This content was produced with the assistance of AI translation services.