"Come Buy Agricultural Products"... Yeongcheon City Holds Direct Trade Event for Excellent Agricultural Specialties at Major Busan Supermarket

From the 8th to the 11th, 16 Companies and Over 70 Items

Yeongcheon City in Gyeongbuk Province is holding a discount event for Yeongcheon agricultural specialty products at Mega Mart Busan Dongnae Branch from the 8th to the 11th, with participation from 15 local businesses (farms).

This event was organized by Yeongcheon City and Mega Mart to introduce the region's excellent agricultural specialty products to consumers in the Busan area and to establish a win-win model between large distributors and farms.

Yeongcheon City is holding a discount event for agricultural and specialty products at Megamart Busan Dongnae Branch from the 8th to the 11th.

The city showcased about 70 items including agricultural products and processed foods such as apples, strawberries, wine, peony flowers, fruit beverages, and rice cakes to the citizens of Busan.

In particular, alongside promoting agricultural products, the event provided an opportunity to actively promote the Yeongcheon Herbal Medicine Festival through publicity and events.

The Yeongcheon Herbal Medicine Festival, held from the 17th to the 19th, is a representative festival of Yeongcheon, the city of oriental medicine, offering a healing experience with the opening of the peony flower field and various oriental medicine activities.

The Mega Mart Busan Dongnae Branch, where the event is held, is the largest shopping mall with the highest foot traffic in the Busan area and has recorded the highest cumulative number of customers in the region.

Through this win-win cooperation with Yeongcheon City, high-quality products will be offered at affordable prices, expected to receive positive responses from citizens of Busan and Gyeongnam.

Mayor Choi Ki-moon said, “I hope this special sales event for agricultural specialty products with Busan Mega Mart will serve as an opportunity for citizens of Busan and Gyeongnam to learn about Yeongcheon’s excellent agricultural specialty products and the city itself,” adding, “We will continue to do our best to promote the excellence of Yeongcheon’s agricultural products and increase farm income through ongoing promotional activities.”

This content was produced with the assistance of AI translation services.