Cumulative Donations Total 450 Million Won

Seven Eleven announced on the 1st that it has donated approximately 72 million KRW collected from eco-friendly coin donations at stores nationwide over the past year to the Environment Foundation.


Seven Eleven's eco-friendly coin donation campaign began in 2018 and has continued for six years. Each year, coin donation boxes are placed in stores for voluntary contributions, and the total amount donated to the Environment Foundation has reached approximately 450 million KRW.


Lee Gyuhwan, Head of Management Strategy Division at Seven Eleven (second from left), Park Haeyong, Store Manager of Seven Eleven Sinje Point (center), Choi Yeol, Chairman of the Environmental Foundation (fourth from left), and other officials are posing for a commemorative photo after the donation ceremony.

Lee Gyuhwan, Head of Management Strategy Division at Seven Eleven (second from left), Park Haeyong, Store Manager of Seven Eleven Sinje Point (center), Choi Yeol, Chairman of the Environmental Foundation (fourth from left), and other officials are posing for a commemorative photo after the donation ceremony.

View original image

The donation ceremony took place on the afternoon of the 30th of last month at the Seven Eleven Jongno Jaedong store (located in Jongno-gu, Seoul), attended by key figures including Lee Gyu-hwan, Head of Management Strategy Division at Seven Eleven, Park Hae-yong, store owner of Seven Eleven Sinje Branch, and Choi Yeol, Chairman of the Environment Foundation.


The entire amount raised this time will be used through the Environment Foundation for investment activities aimed at operating, managing, and expanding the ‘AI Circular Resource Collection Robots.’ In 2020, Seven Eleven became the first in the industry to install six ‘AI Circular Resource Collection Robots’ to foster social consensus on resource circulation and increase the collection rate of separated recyclables. Currently, a total of 28 AI Circular Resource Collection Robots are in operation, with about 40,000 users last year alone and 2.7 million collected PET bottles and cans.



Yang Ji-hyun, Head of ESG Strategy Planning Team at Seven Eleven, said, “We sincerely thank customers and store owners who actively participated in the coin donation campaign over the past year,” adding, “As Korea’s leading eco-friendly convenience store, we will continue to focus on developing eco-friendly products and contributing to environmental social causes, actively practicing ESG activities.”


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing