Gyeongnam Nonghyup Participates in 'Korea's Representative Specialty Products Direct Trade Expo'

‘Adding Flavor to Korea’ Slogan

Promotion to Boost Consumption of Local Agricultural and Specialty Products

Gyeongnam Nonghyup plans to participate in the '10th Korea Representative Specialty Products Direct Trade Expo,' held for four days from the 28th to the 31st, to promote the sale and consumption of agricultural and specialty products.

This expo, under the slogan "Adding Flavor to Korea," is hosted by regional media outlets including Gyeongnam Ilbo and supported by the Ministry of Agriculture, Food and Rural Affairs and the Ministry of Oceans and Fisheries. Approximately 400 booths will be set up at BEXCO Exhibition Hall 1 in Busan, featuring regional promotion centers, direct trade markets, and various attractions and experiential events.

Photo of Gyeongnam Nonghyup Promotion Center operation. [Image provided by Gyeongnam Nonghyup]

At this expo, Gyeongnam Nonghyup will promote major agricultural and specialty products of Gyeongnam, and especially plans to sell apples, whose prices are soaring, at limited quantities through Gyeongnam Nonghyup local food supplying farms by simplifying the existing distribution channels, offering them at prices lower than the market.

Head of the headquarters, Jo Geun-su, said, "We expect this expo to widely promote the excellence of Gyeongnam’s agricultural and specialty products and lead to increased consumption, making it a fair where both farmers and consumers can be happy together."

This content was produced with the assistance of AI translation services.