Kyobo Bookstore Gangnam Branch Hosts Exhibition Depicting Lives of Cancer Survivors
Diary of a Cancer Survivor Episode 136 · Webtoon Introduction
Kyobo Bookstore announced on the 25th that it will hold the "Mind Record Hall" exhibition at its Gangnam branch until May 19 in collaboration with Olympus Korea.
This exhibition is part of the social contribution activity "Going-on," which Olympus Korea is conducting together with the Korean Cancer Association. "Going-on" signifies that the beautiful lives of cancer survivors continue even after a cancer diagnosis.
Kyobo Bookstore is running a new cultural project called "Brand Bookstore," which introduces attractive brands through pop-up stores. This exhibition is the third collaboration in the Brand Bookstore series, following partnerships with Yanolja and BMW.
The "Mind Record Hall" features 136 diaries of cancer survivors. Also exhibited are the "Going-on Webtoons," created by webtoon artist Su Shin-ji and Dr. Berg, based on various real-life episodes experienced by cancer survivors.
Visitors can read the displayed diaries and participate in "Diary Writing" to record their thoughts for the day. Among the diaries written, one copy is kept by the writer, and another is archived in a book for other visitors to read and share. Additionally, 50 selected emotional words from the cancer survivors' diaries are woven into sentences and made into keyrings. Visitors can also enjoy and purchase recommended books related to the exhibition, including essays by cancer survivors and works by artists Su Shin-ji and Dr. Berg, available at Kyobo Bookstore.
During the exhibition period, an Instagram event will be held for pop-up store visitors. Participants can join by tagging the Kyobo Bookstore Instagram account and Olympus Korea CSR Instagram account, and posting a photo verifying their visit on their Instagram feed or story with the required hashtags (#MindRecordHall_BrandBookstore #Olympus #KyoboBookstore).
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Each week, 20 winners will receive a Starbucks Americano mobile coupon, and 10 winners will be gifted books curated for the Mind Record Hall.
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