This Time 150t... Lotte Mart's 'Galbi Battle' with Up to 50% Discount

From the 14th, ongoing for one week

Lotte Mart announced on the 12th that it will hold a "Galbi Festival" event at all offline stores for one week from the 14th to the 20th. This event offers up to 50% discount benefits on major galbi products, including LA Galbi, steamed galbi, and flower galbi meat. To prepare for the half-price galbi event, Lotte Mart monitored the galbi market prices daily for the past three months and was able to lower the selling price by purchasing 150 tons of galbi in bulk at the cheapest time in advance.

This event was inspired by the fact that as March begins with warm spring weather, many customers are looking for galbi as a dinner menu or picnic food. In fact, the "LA Galbi Festival" held in March last year sold out all 100 tons of prepared stock, and the sales of galbi products increased fourfold compared to the same period last year.

As a representative product, "U.S. LA Galbi (100g, frozen)" is sold at 2,490 KRW with a 50% discount when paying with the event card, and "U.S. Steamed Galbi (100g, refrigerated)" is also sold at a 40% discounted price for L.Point members. Additionally, targeting spring picnic goers, "U.S. Flower Galbi Meat (100g, refrigerated)" and "Tomahawk/T-bone Steak (each 100g, refrigerated, U.S. origin)" are each offered at a 30% discount for L.Point members.

A giveaway event is also being held. Customers who purchase more than 40,000 KRW of U.S. LA Galbi and steamed galbi will receive a 6.5ℓ airtight container for marinating seasoned galbi on a first-come, first-served basis. The total prepared quantity is 10,000 units, and the event will end immediately when the stock is depleted.

Moon Seong-mo, Product Planner (MD) of Lotte Mart & Supermarket Meat Team, said, "This Galbi Festival was prepared by expanding the discount targets to major popular galbi products following last year's LA Galbi Festival," and added, "We hope that families can enjoy delicious galbi together as a dinner menu by purchasing half-price galbi."

This content was produced with the assistance of AI translation services.