Globalization of K-Content... Recruiting Host Companies for 'Joint Entry of Large and Small-Medium Enterprises'

Support Available Within the Range of 30 Million to 100 Million KRW

The Ministry of SMEs and Startups and the Foundation for Large and Small Business, Agriculture and Fisheries Cooperation announced on the 11th that they are recruiting lead companies for the 'Large and Small Business Joint Overseas Expansion Support Project' until the 18th.

The Large and Small Business Joint Overseas Expansion Support Project plans and supports overseas marketing and market development activities for small and medium-sized enterprises (SMEs) by utilizing overseas infrastructure and networks owned by large corporations and public institutions.

Large corporations and public institutions wishing to participate as lead companies can apply under the categories of 'Hallyu-linked Overseas Marketing Support,' 'Distribution Network-linked Overseas Expansion Support,' and 'Overseas Base Utilization for Localization and Market Development Support.'

The Hallyu-linked Overseas Marketing Support involves cultural content companies acting as lead companies to plan and operate Hallyu events, while SMEs hold promotional events and export consultation meetings targeting event visitors to support local market entry.

The Distribution Network-linked Overseas Expansion Support helps product managers of large marts and other distribution channels select excellent SME products with high success potential locally and assist with entry into overseas distribution networks and product improvement consulting.

In the case of Overseas Base Utilization for Localization and Market Development Support, lead companies that already have corporations or factories established locally provide step-by-step support to SMEs, including overseas order negotiations, market research, product and technology localization, overseas demonstration, and establishment of local corporations for aftercare.

Participating companies can receive support within the limit of 30 million to 100 million KRW depending on the category.

For more details and how to apply, please visit the Foundation for Cooperation website.

This content was produced with the assistance of AI translation services.