'Jaju' Also Available via SSG Delivery... SSG.com Opens Specialized Brand Store

Synergy Between Emart's Shopping Convenience and Brand Awareness

SSG.com is launching an online specialty brand store for ‘Jaju (JAJU)’. Through synergy with Shinsegae International and E-Mart, the company plans to enhance shopping convenience and brand awareness, aiming for simultaneous growth in both online and offline sales.

On the 5th, SSG.com announced that it will open the ‘Blossom Hall’ for the lifestyle brand ‘Jaju (JAJU)’, operated by Shinsegae International. Blossom Hall is an online-exclusive store designed to provide a flagship store-level brand experience.

To differentiate the shopping experience and boost brand recognition, shopping content will also be diversified. New product launch events will be held, and experience groups will be operated. Exclusive promotions and curated exhibitions reflecting seasons and trends will also be conducted. Additionally, the company plans to expand customer touchpoints by utilizing its own live commerce channel, ‘SSG Live’.

SSG.com will hold a commemorative promotion until the 10th. Popular products will be offered in limited quantities with a 1+1 deal, and an additional 3,000 KRW discount will be provided for purchases over 50,000 KRW. An event will also be held where 10 customers with the highest purchase amounts will receive a ‘Jaju Stainless Steel Induction-Compatible Rectangular Pan’ as a gift.

An SSG.com representative said, “Jaju is characterized by a wide range of products, from daily necessities and bedding to fashion and underwear,” adding, “We hope customers will conveniently experience a comprehensive lifestyle brand that encompasses the best products frequently used in everyday life.”

This content was produced with the assistance of AI translation services.