GS Shop Launches Fresh Food Pre-Order Service... "100% Refund for Quality Dissatisfaction"

Advance Reservations for 200 Boxes of 'Daejeo Tomato' Start Today
Sequential Delivery from the 11th... "Fresh Food Quality Guaranteed"

GS Retail's GS Shop announced on the 4th that it will launch a fresh food reservation service. This move aims to strengthen the fresh food category, with the bold condition of "100% refund if dissatisfied with quality."

The pre-order service allows customers to reserve and purchase fresh food through the GS Shop mobile application, an online mall. GS Shop introduced this service as more customers are buying fresh food contactlessly due to the popularization of online grocery shopping.

The first product offered is Daejeo tomatoes. Daejeo tomatoes are a representative spring seasonal vegetable, sown in autumn, grown throughout winter, and harvested around March. They grow during winter, have firm flesh, and possess both sweetness and saltiness, making them a vegetable enjoyed like fruit.

GS Shop selected only fruits sized between 48 and 62mm, which passed the Daejeo Nonghyup 'Jjapjjali' certification and have the highest commercial value. The freshly harvested products undergo initial machine sorting based on sweetness and size, followed by packaging by local experts who visually inspect them to maximize taste and freshness. Reservations are limited to 200 boxes per day for one week from the 4th to the 11th, with deliveries starting sequentially from the 11th based on reservation order.

GS Shop offers a 100% refund if customers are not satisfied with the quality of products received through the pre-order service.

During the reservation period, the product sourcing manager visits the production site to inspect quality, and on the 11th, when delivery begins, the quality control manager visits the Daejeo Nonghyup packaging site to conduct a final inspection of the products to be shipped.

Yoo Eun-mi, MD of the M Food Team, explained, “The goal of the fresh food pre-order service is to make customers feel that the product they receive is 'better than what I chose.' Starting with Daejeo tomatoes, we plan to expand the reservation service to various seasonal foods such as fruits, meat, and seafood.”

This content was produced with the assistance of AI translation services.