Essential Health Supplement for Middle-Aged and Older 'Myeongjaksu' Sold Over 1 Trillion Won in 10 Years
Vital Beauty Relaunches 'Myeongjaksu Gold'
Amorepacific's inner beauty brand 'Vitalbeautie' announced on the 5th that its product ‘Myeongjaksu’ has surpassed cumulative sales of 1 trillion won. First launched in 2013, Myeongjaksu is a premium health functional food that has been steadily loved, especially among middle-aged and older adults.
Myeongjaksu is a red ginseng ampoule containing red ginseng and ginseng berries, which helps boost immunity and reduce fatigue. In 2014, it received the Jang Young-sil Award, the first in the domestic red ginseng industry, and in 2023, it won the Monde Selection Gold Award, gaining recognition for its excellence both domestically and internationally.
Myeongjaksu contains ginseng berries, which can be obtained only once in the life cycle of ginseng, as a secondary ingredient. Based on decades of ginseng research expertise, the product applies the ‘Ginseng Berry Standardization Technology.’ It also uses Cheonsamhwa technology, which maximizes the unique components of red ginseng by applying ultra-high pressure up to 6000 atmospheres, enhancing the product’s quality.
Vitalbeautie recently renewed and launched Myeongjaksu as ‘Myeongjaksu Gold.’ Myeongjaksu Gold adds zinc and niacin to red ginseng, which helps improve immunity and relieve fatigue. Additionally, the amount of ginseng berries as a secondary ingredient has been increased by 9% compared to the original, and L-arginine is also included.
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A Vitalbeautie representative stated, “Myeongjaksu is a red ginseng product that can be conveniently consumed with one ampoule per day and has been steadily loved for over 10 years. The newly introduced Myeongjaksu Gold is an upgraded product focusing on boosting immunity and reducing fatigue in middle-aged and older adults, so we recommend it as a filial gift or for those who want to take care of their health.”
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