Shinhan Card Holds Patent Contest for Employees to "Secure Future Growth Engines"
Shinhan Card announced on the 10th that it held a patent idea contest for its employees to strengthen future growth engines and received over 50 ideas.
The contest was conducted over two weeks to foster an innovative organizational culture and discover new business models. Ideas were submitted across all areas such as big data, artificial intelligence (AI), blockchain, and payment systems, reflecting Shinhan Card's competitiveness and creativity. These included differentiated services unique to Shinhan Card applied to platforms or card issuance processes, new business models with future potential, and know-how derived from ongoing tasks.
The submitted ideas underwent internal review and interview evaluations with patent attorneys from a patent law firm to select candidates for patent application, with plans to file patents in stages.
As the business scope expands in the financial sector and BM patents are increasing, Shinhan Card plans to simultaneously pursue patents from the early stages when pioneering new business models or nurturing new businesses within internal ventures. BM patents refer to patents for new business models devised using information systems.
Shinhan Card already holds 66 valid patents and is also strengthening intellectual property (IP) rights overseas, including obtaining a Japanese patent for a blockchain-based credit card transaction system.
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A Shinhan Card official stated, “Shinhan Card continuously discovers new growth engines through patent idea contests, internal venture nurturing, and innovative financial services,” adding, “We will continue to accelerate digital innovation activities and new business model development to strengthen future competitiveness.”
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