104 Stores on Muhakbong-gil in Seongdong-gu Get New LED Signage Makeover
Completion of Energy-Saving Signboard Improvement Project in Muhakbonggil Area Enhances Scenery and Boosts Local Economy... 260 Million Won Invested to Replace Street Signboards at 104 Businesses with Unique Designs
Seongdong-gu, Seoul (Mayor Jung Won-oh) has completed the 'Muhakbong-gil LED Signboard Improvement Project' to create a clean urban landscape and revitalize the local economy.
The 'Muhakbong-gil Signboard Improvement Project' involves renovating old and dilapidated protruding signboards and disorderly illegal signs, replacing them with unique signboards that reflect the characteristics of Muhakbong-gil.
Existing fluorescent signboards were replaced and installed with energy-efficient LED signboards, achieving a twofold effect of improving nighttime scenery and reducing energy consumption. The new signboards were produced as wall-mounted signs that meet permit standards and have high energy efficiency.
Seongdong-gu replaced the street signboards of 104 businesses in the Muhakbong-gil area of Hwangsangbong-dong, and especially around Muhak Elementary School, the project was carried out with distinctive designs to harmonize with the surrounding stores.
Previously, the district held several meetings with the Signboard Improvement Residents' Council, advertisers, and the Outdoor Advertising Seongdong-gu Branch to gain active cooperation and consent. The total project cost was approximately 260 million KRW, and the design, font, and color were differentiated for each business to reflect the opinions of local merchants as much as possible.
During the project, the active participation and cooperation of the Wangsimni Muhakbong Shopping District Prosperity Association (President Kim Jae-cheol) encouraged voluntary maintenance of the old and neglected signboards. Additionally, by reflecting the owners' opinions in the design and color of the signboards, the project has received positive responses from both business owners and residents.
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Jung Won-oh, Mayor of Seongdong-gu, stated, “The project was successfully completed thanks to the active cooperation of residents and merchants. We will continue to strive to create a pleasant street environment through ongoing landscape maintenance and voluntary signboard management.”
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