Mega Coffee Launches New Menu and Merchandise in Collaboration with Minions
Mega Coffee announced on the 11th that it has launched a season-limited collection under the concept of the "Cute Villain Minions' Chaotic Happy MEGA Party," featuring a whole cake, three types of beverages, and four types of merchandise.
The "Chaotic Ttukttak Minion Latte" is a sweet and smooth non-coffee banana latte, inspired by the Minions characters who look similar but each have their own personality and traits, expressed as a customizable unique drink. It features six "Ttukttak options" including adding coffee shots, decaf shots, whipped cream, pearls, or gelato to the basic latte, allowing customers to add their own flair.
The "Banana Banana Choco Minion Latte," perfect for warming up a cold winter with its sweet and cozy flavor, is a warm chocolate latte with a fragrant banana taste. It adds a fun element by depicting a Minion wearing a warm musang coat. The "Noisy Popping Smoothieons" represents Minions wearing blue overalls. This menu features a sweet banana milk smoothie filled with popping chocolate to recreate the lively chatter of the Minions.
The four Minions collaboration merchandise items launched alongside the new menu quickly became sold-out hits. The "Minions Tin Toy (5 types, random)," which can be used as a tin case, is very popular among the MZ generation (Millennials + Gen Z) fun consumers and Minions collectors who value cost-effectiveness. This popularity is attributed to the added fun element of "random gacha" (a blind box style random draw of character goods) using the cute Minions. The "Minions Cold Cup," with a large capacity of 640ml, maintains Mega Coffee’s identity of big sizes while enhancing product appeal through collaboration with the adorable Minions. The high-quality "Minions Straw & Lid" and "Minions Muddler" are experiencing shortages as they stimulate purchasing desires not only among enthusiasts but also home cafe lovers.
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To celebrate this Minions collaboration, Mega Coffee is holding a discount event. Until the 13th, a 100 KRW discount coupon for each of the three collaboration drinks will be issued through the Mega Coffee app. From the 14th to the 20th, customers can enjoy an 800 KRW discount on sets combining Minions drinks and desserts.
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