Continuing the Tradition of Korean Ginseng for 124 Years Since the Establishment of Samjeonggwa in the Korean Empire in 1899

On the 27th, KGC Ginseng Corporation announced that it will hold a 'Healthy Birthday' promotion at Jeonggwanjang stores nationwide until the 8th of next month to celebrate its 124th anniversary.


KGC Insam Gongsa, 124th Anniversary 'Healthy Birthday' Promotion View original image

KGC Ginseng Corporation has continued the tradition of Korean ginseng for 124 years since the establishment of the Samjeonggwa, a department related to red ginseng within the Joseon royal court in the 36th year of King Gojong's reign in 1899. Jeonggwanjang, the Korean ginseng brand, has become synonymous with Korean specialty products based on its status, excellence, and innovative DNA accumulated over a long history. It also holds the number one position in global ginseng retail sales with a market share of 42%.


To commemorate its 124th anniversary, KGC Ginseng Corporation offers various benefits to customers as a token of gratitude. Customers who purchase over 200,000 or 400,000 KRW will receive price benefits of 30,000 or 60,000 KRW respectively. The planned sets, such as the ‘Hong Sam Jeong X Manuka Honey Signature Edition’ and new products like ‘Jeonggwanjang Jangsu:Yul’ and ‘Jeonggwanjang Hong Sam Manuka,’ also come with price benefits and gifts.


Jeonggwanjang Korean ginseng has been loved by consumers for its outstanding medicinal effects and functions. In fact, the functionality of Jeonggwanjang red ginseng has been scientifically recognized by the government. Since the enactment of the ‘Health Functional Foods Act’ in 2002 to promote public health and protect consumers, Jeonggwanjang red ginseng has been officially recognized for its functions in ‘immune system improvement’ and ‘fatigue recovery.’ Based on the technological capabilities of KGC Ginseng Corporation’s R&D headquarters, it received official recognition from the Ministry of Food and Drug Safety for ‘blood circulation improvement’ in 2008, ‘memory enhancement’ in 2009, ‘antioxidant effects’ in 2012, and ‘menopausal women’s health’ in 2014.



Recently, Jeonggwanjang’s ‘Hong Sam Oil’ ingredient was recognized for ‘male prostate health functionality,’ leading to the launch of the ‘Hong Sam Oil RX Clean’ product, which continues to sell out. Additionally, the company has launched the ‘Hwaerak Turning Me’ and ‘Hwaerak Wise Me’ for menopausal women, and the ‘Jangsu:Yul’ brand for active seniors. They have also been focusing on efficacy-specialized differentiation by consecutively releasing new products made from natural ingredients such as contract-cultivated sanghwang mushroom and reishi tea mushroom.


This content was produced with the assistance of AI translation services.

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