'To Celebrate LoL World Championship Victory' SKT Gives Away US West Coast Travel Vouchers Including Riot Headquarters to 0 Customers

SKT Conducts Promotion '0 Cheongnyeon Gives Big' for '0 Customers'
Lottery Event Giving Prizes to Total 5234 '0 Customers'
"Sharing the Joy of Winning is Meaningful"

SK Telecom announced on the 22nd that it will hold the ‘0 Youth Shoots Big’ promotion to celebrate the victory of Korea’s representative esports team T1 at the ‘2023 League of Legends (LoL) World Championship (Worlds).’ On the 19th, T1 made esports history by winning the Worlds trophy held in Korea for the first time in five years since 2018, securing their fourth Worlds championship title, the most in history.

SK Telecom announced on the 22nd that it will hold the "0 Youth Shoots Big" promotion to celebrate the victory of T1, South Korea's representative eSports team, at the 2023 League of Legends (LoL) World Championship (hereinafter referred to as the LoL World Championship).
[Photo by SKT]

First, through the ‘Special Prize Event,’ SKT 0 customers (aged 14 to 34) will be given unprecedented prizes to a total of 5,234 winners. The 1st prize (1 person) is a travel voucher worth 10 million KRW to the western United States, where the LoL developer ‘Riot Games’ headquarters is located; the 2nd prize (3 people) is a Samsung Odyssey gaming monitor; the 3rd prize (30 people) is Apple AirPods Max. The 4th prize (200 people) is a 100,000 KRW cultural gift certificate, and the 5th prize (5,000 people) is a T Roaming Card worth 29,000 KRW. In particular, the T Roaming Card will be specially produced and provided as a limited edition commemorating T1’s victory.

The special prize event application will be held for about three weeks from the 22nd until the 10th of next month. Winners will be announced on December 14. Detailed information about the promotion can be found on the T World website (www.tworld.co.kr) or the event page (http://www.0xt1.com).

SKT will also hold a fan meeting for 0 customers. If you are a 0 customer, you will have the opportunity to meet esports living legend ‘Faker’ Lee Sang-hyeok and the key players who led the Worlds victory in person. The fan meeting will be held at the SKT flagship store ‘T Factory.’ Detailed schedules and participation methods will be announced later on the T World website (www.tworld.co.kr).

Meanwhile, T1, launched in 2004 to actively communicate with the youth generation during the early days of esports, attracted investment from the global media group Comcast in 2019 and has since transformed into a global esports team. Currently, T1 is part of the SK Square portfolio and is establishing itself as the world’s top esports team, increasing its corporate value. SK Telecom continues to provide active support as a sponsor.

Kim Ji-hyung, head of SKT Integrated Marketing Strategy, said, “We believe this promotion has special meaning as we can share the joy of T1’s Worlds victory with 0 youth,” adding, “We will continue to communicate in various ways with young people who love esports and T1 and provide benefits.”

This content was produced with the assistance of AI translation services.