W Concept Unveils Black Friday Event 'Double U Day'

Year-End Special Sale Until the 30th

Fashion platform W Concept announced on the 20th that it will hold the Black Friday event 'W Day' until the 30th, offering the last special sale of this winter.

W Concept Black Friday 'W Day'
Photo by W Concept

About 1,000 brands from all categories including fashion, beauty, and lifestyle are participating in this event. Customers can purchase products at discounts of up to 82%.

W Concept will issue up to 12 exclusive 'W Day' coupons that can be used during the event period. The four types of coupon packs, including discounts up to 100,000 KRW, will be issued in three relay rounds and can be used during the periods of the 20th?23rd, 24th?26th, and 27th?30th.

Every day at 10 a.m., a 'Double Benefit Application' event will be held on a first-come, first-served basis, offering buy-one-get-one-free shopping benefits applicable next month. Customers who purchase over 200,000 KRW during the W Day period will receive two types of coupon packs: the '100,000 KRW Coupon Pack' containing 20,000 KRW, 30,000 KRW, and 50,000 KRW discount coupons, and the 'VIP Coupon Pack,' which is a coupon benefit provided only to VIP members regardless of membership grade.

Additionally, from 10 a.m. every day, time-limited specials will be held four times at three-hour intervals. Popular products from 12 categories including contemporary, casual, shoes, beauty, and luxury will be selected daily with four items per category, available in limited quantities at discounts of up to 70%.

Starting this year, a 'Real-Time Sales Ranking' will also be provided. Customers can check brands with rapidly increasing sales in real time by category such as women's clothing, men's clothing, and bags, allowing them to track purchasing trend indicators.

From the 21st to the 23rd, W Concept will host the live broadcast 'W Live (W.LIVE)' every day at 7 p.m., introducing winter shoes, popular clothing, bags, and offering discount benefits.

This content was produced with the assistance of AI translation services.