Starbucks Launches 'Christmas Byeoldabang Class' Nationwide in Stores

Specialized Coffee Courses Including Coffee Extraction Practice
Purpose to Deliver Beverage Preparation Know-How to Customers
Over 2,700 Participants... Twice the Number Compared to the First Half of the Year

Starbucks Korea announced on the 16th that it will expand the ‘Byeoldabang Class,’ a Starbucks coffee seminar for customers, in the second half of this year to celebrate the Christmas season.

A Starbucks partner is conducting a personalized coffee tasting class at the 'Byuldabang Class' held in the first half of this year. [Photo by Starbucks]

The Starbucks coffee seminar is a customer participation event that offers various Starbucks experiences, including an introduction to Starbucks coffee and coffee extraction practice. It is a unique Starbucks coffee specialty course that has been steadily held at Starbucks stores nationwide since 2004. Earlier this year, more than 2,000 customers participated through 163 Starbucks hub stores nationwide, gaining great popularity.

This second half’s Byeoldabang Class will be held 332 times at 166 stores nationwide, doubling the number of sessions compared to the first half, in response to customer requests for more sessions. More than 2,700 customers will be recruited to make the event even richer.

Customers who have purchased at least one of the Christmas season’s new coffee beans?Christmas Blend 250g, Christmas Blend Espresso Roast 250g, or Christmas Blonde Roast 250g?using a registered Starbucks card between the 2nd and 14th of this month are eligible to apply for the Byeoldabang Class.

The application period is from today until the 21st, and eligible customers can select one preferred store and apply on a first-come, first-served basis. The official classes will begin on the 27th of this month at Starbucks hub stores nationwide.

Participants can experience enjoying coffee extraction devices tailored to their coffee preferences, explore coffee brewing using Compresso and Lab Dripper, and try making Starbucks home coffee.

The instructors consist of Starbucks Coffee Ambassadors and coffee experts from regional and local areas nationwide. Starbucks Coffee Ambassadors are the top Starbucks coffee experts with the best coffee knowledge and passion. RCM (Regional Coffee Master) and DCM (District Coffee Master) represent about 23,000 Starbucks partners, with 160 currently active nationwide.

This content was produced with the assistance of AI translation services.