Prices That Make Sleep Flee, China's '1.12 Million Won Per Cup Coffee' Emerges

Winning Coffee Beans at the Best of Panama Coffee Competition

A cafe in Shanghai, China, is attracting attention for selling ultra-high-priced coffee at 6,200 yuan (about 1.12 million KRW) per cup.

On the 13th, Chinese local media such as Xin Huangha reported that a cafe recently opened on the bustling Nanjing West Road (Nanjing Xilu) in Shanghai is selling coffee priced at 6,200 yuan (approximately 1.12 million KRW) per cup. According to the cafe staff, this coffee can only be ordered by reservation, and one cup has already been taken by a reserved customer, leaving only a single cup available in the store.

Image of a 1.12 million won coffee served at a cafe in Shanghai, China
Photo by China Xinhua Capture

The cafe stated, "This coffee has excellent flavor and the beans were grown in an outstanding environment. It won first place at this year's BOP (Best of Panama) competition," adding, "It scored 96.5 points in the coffee test, setting a new record for the competition."

Since 1996, the BOP (Best of Panama) has been held as a coffee bean competition known as the "Academy of Coffee," and it has recently been making headlines for setting new highest auction prices for green beans every year.

The coffee sold at this cafe was auctioned at $1,005 per kilogram (about 1.3 million KRW). The total global production is only 25 kg. The cafe explained that the coffee price is determined by the rarity and quality of the beans, which is why the price exceeds one million KRW per cup.

Other coffee menu items at this cafe are generally priced between 24 and 38 yuan (about 4,300 to 6,900 KRW), which is an affordable range for regular consumers.

Meanwhile, a cafe in Hangzhou, China, previously sold coffee priced at 4,988 yuan (about 890,000 KRW) per cup. The green beans used in that coffee were also auctioned at $10,005 per kilogram (about 13 million KRW) at the BOP (Best of Panama) competition.

In response to concerns about the emergence of excessively high-priced coffee, the Shanghai Market Supervision Bureau announced that it will accurately assess the prices and implement market price adjustments.

This content was produced with the assistance of AI translation services.