Character Collaboration Pepero Trend... GS25's Pick This Year is 'Powerpuff Girls'

Door to Seongsu, Powerpuff Girls Popup and Goods Sale Until the 29th
Experience Zone Also Available

GS Retail's convenience store GS25 announced on the 2nd that it will offer a variety of products for this year's Pepero Day event, including 35 differentiated set products collaborating with the popular animation 'Powerpuff Girls' and 2 differentiated Pepero products.

Models at GS25 are introducing key Pepero Day products along with Powerpuff Girls merchandise
[Photo by GS25].

Powerpuff Girls is a popular animation featuring three distinctive characters who break down societal stereotypes and injustices, building solidarity among themselves and fostering growth.

GS25 explained that they selected Powerpuff Girls as this year's differentiated collaboration character because the animation's vibrant colors reminiscent of pop art and the protagonists' unique and confident personalities align well with the customer base that enjoys Pepero Day.

Starting with Teletubbies in 2020, followed by Chunsik in 2021, and Jjanggu in 2022, GS25 has supplied and sold differentiated character collaboration Pepero products for three consecutive years through consultations with manufacturers.

As a result, the sales composition ratio of character collaboration individual Pepero products within GS25's total individual Pepero product sales in November increased significantly each year: 17.2% in 2020, 30.5% in 2021, and 41.4% in 2022.

GS25 is offering a 30% payback on purchases made with KakaoPay for 35 Powerpuff Girls Pepero Day set products until the 9th, and running a 2+2 event on 2 differentiated individual Pepero products until the 10th.

GS25 is also holding a 'GS25×Powerpuff Girls' pop-up store at GS25 Door to Seongsu (GS25 Seongsu Yeonmujang-gil Branch) in Seongsu-dong until the 29th of this month, featuring sales of Pepero products, Powerpuff Girls apparel, and other goods, as well as an experience zone.

This content was produced with the assistance of AI translation services.