CJ OnStyle announced on the 31st that it will launch the ‘Multi Desk Set’ from the work and lifestyle furniture brand ‘DESKER’. Until the 5th of next month, DESKER’s main products, including the Multi Desk Set, will be offered at the lowest online prices.

CJ OnStyle Presents Deskar 'Desk Set' Renewed Model View original image

The Multi Desk Set is a renewed model of DESKER’s bestseller desk set, which has sold 150,000 units cumulatively, updated for the first time in five years. It is a modular furniture set that can be arranged in straight or L-shaped layouts according to the user’s environment and space size. The Multi Desk Set includes features not found in previous models, such as a multi shelf and a front felt magnetic panel, allowing for a wider and tidier use of the desk surface. It also incorporates a built-in multi-tap with 2 AC outlets and 2 USB ports to accommodate environments using various learning devices like PCs, tablets, and laptops.


Targeting the main customer base of students’ furniture buyers in their 30s and 40s, continuous live commerce broadcasts are scheduled for the 1st and 2nd of next month. Analysis of customers who purchased DESKER products through CJ OnStyle shows that nearly 90% are in their 30s and 40s. On the evening of the 1st at 8 PM, the broadcast will air on CJ OnStyle’s live commerce channel live show ‘Jalsaneun Unnideul’ hosted by actress Kim Seong-eun, and on the evening of the 2nd at 9 PM, it will be available on CJ OnStyle’s exclusive YouTube channel ‘Open Run (Hot Deal Set Net Open Run).’



Lee Daru, Manager of CJ OnStyle’s Home Interior Business Team, said, “The DESKER Multi Desk Set, being modular furniture, can be freely arranged according to the user’s environment, maximizing immersion. We hope customers will purchase DESKER’s new product, which brings a new change to the furniture market with its sophisticated design and versatile functionality, at a reasonable price through CJ OnStyle.”


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing