BYC Opens 'Gaeriya's Popup Store' for Pets in Yeonnam-dong

Operation of 'Baekyang Tailor' until the 5th of next month
Exclusive sale of special sizes for red thermal underwear
10% discount on new products offered

BYC announced on the 27th that it will open a popup store for dog undershirts called 'Baekyang Tailor' in collaboration with the pet lifestyle brand 'Roda'.

BYC Garyas Pop-up Store 'Baekyang Tailor' Interior [Photo by BYC]

Baekyang Tailor, themed as the world's first specialty store for dog undershirts, will open in Yeonnam-dong, Mapo-gu, Seoul, a hot spot for the MZ generation (Millennials + Generation Z), until the 5th of next month.

To celebrate the opening of the popup store, BYC will hold various promotions and prize events for visiting customers. First, the 2023 Fall/Winter (FW) dog undershirts new products will be offered at a 10% discount, and the popular red undershirt, which has been sold out since its launch, will be specially produced in XS size for small dogs weighing 1.5 to 2.5 kg and sizes 5XL to 7XL for large dogs over 25 kg. Customers who purchase over 40,000 KRW will receive Baekyang Tailor goods on a first-come, first-served basis.

Additionally, to provide special memories for customers and their dogs, a photo booth called 'Baekyang Four Cuts' will be installed where customers can take commemorative photos with their dogs and receive the pictures. Consultation on undershirt sizes for various dog breeds will also be available.

A BYC representative stated, "We have prepared a variety of special products and events for customers accompanied by their dogs."

This content was produced with the assistance of AI translation services.