NS Home Shopping Signs Tripartite Business Agreement with Taeyoung and Merdis
Business Agreement Ceremony at Ilsan KINTEX on the 26th
NS Home Shopping announced on the 27th that it has signed a tripartite business agreement with Taeyoung and Indonesian company Merdis.
The business agreement ceremony took place on the 26th at KINTEX in Ilsan, Goyang-si, Gyeonggi-do, attended by about 10 officials including Kim Gap-jong, Executive Director of Customer Support Headquarters at NS Home Shopping, Hwang Chang-joo, CEO of Taeyoung Co., Ltd., and Kim Kyung-hyun, CEO of Merdis.
(From left) Hwang Chang-joo, CEO of Taeyoung; Kim Gap-jong, Executive Director of Customer Support Headquarters at NS Home Shopping; and Kim Kyung-hyun, CEO of Merdis, are taking a commemorative photo at the business agreement ceremony held on the 26th. Photo by NS Home Shopping
View original imageThis business agreement ceremony was held as a follow-up after NS Home Shopping participated in May in the product exhibition and export support consultation meeting at the Korean Wave content promotion center "Korea 360" in Jakarta, Indonesia, together with the Korea Trade-Investment Promotion Agency (KOTRA) and the Korea Cosmetic Industry Institute. Taeyoung, an excellent partner of NS Home Shopping, is expected to sign export contracts worth at least $200,000 within the year as a result of export consultations, and NS Home Shopping participated to support this, leading to the tripartite business agreement.
As an export intermediary, NS Home Shopping will support the development of new products, manage the quality of export products, and provide TV home shopping video content to help expand local sales in Indonesia. Taeyoung will export the 'Ellensilla' brand products, loved for their snail cream, to Indonesia. The initial contract amount with Merdis is over $200,000, and Merdis will hold the exclusive distribution rights for the product in Indonesia.
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An NS Home Shopping official said, "We are very pleased to contribute to the fruitful results by helping our excellent partners, who have grown together with NS Home Shopping based on our quality control capabilities, to pioneer overseas markets," adding, "Going forward, NS Home Shopping will continue to actively support our partners not only in domestic distribution but also in developing overseas sales channels to achieve good results."
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