Men Say "When a Woman Is Beautiful"

Singles returning to the dating scene with hopes of remarriage (known as Dolsing) identified their 'secret weapons' in matchmaking: men chose 'beauty,' while women selected 'wealthy' partners.


The Moment a Divorced Woman Unleashes Her Secret Weapon... "When the Man Is Wealthy" View original image

On the 23rd, Only-U, a remarriage-specialized site, jointly conducted a survey with the marriage information company Bienarae from the 16th to the 21st, targeting 516 nationwide (twilight) remarriage hopeful Dolsing men and women (258 men and 258 women each) via email and phone. The survey focused on 'gender-specific strategies when facing a challenging remarriage partner.'


In the first question, "In what aspect of your remarriage matchmaking partner's strengths do you deploy your secret weapon?" 38.0% of men answered 'appearance,' while women answered 'financial capability,' ranking first in each category.


The second place for both men and women was 'lifestyle attitude' (men 22.1%, women 22.5%). For third place, men chose 'financial capability' (17.8%), and women selected 'appearance' (18.2%).


Lastly, both genders pointed to 'social status' (men 14.0%, women 14.3%).


Lee Kyung, General Manager of Bienarae, explained, "Even in first marriages, men prioritize appearance and women prioritize financial capability, but remarriage candidates consider these factors even more highly. Since remarriage candidates are older compared to first-marriage candidates (the average remarriage age in 2022 was 51.0 years for men and 46.8 years for women), women tend to focus more on the current income and asset holdings of their prospective spouse rather than future potential, while men place a higher emphasis on the partner's appearance maintenance."


Next, when asked, "When meeting a challenging remarriage partner, which aspect of yourself do you emphasize to gain favor?" the answers differed significantly between men and women.


Men most frequently answered 'affectionate' at 27.1%, followed by 'sincerity' (23.3%), 'humility' (21.3%), and 'steadiness' (17.1%).


Women answered 'steadiness' most at 28.7%, followed by 'affectionate' (25.2%), 'sincerity' (18.6%), and 'similarity' (15.1%).



An Only-U representative explained, "Among Dolsing women, a high proportion have experienced patriarchal or authoritarian attitudes from their ex-spouses, so in remarriage, they hope to relate as friends without formality, prompting men to try to show such traits. Men dislike partners who are extravagant or vain, so women try to demonstrate a wholesome and sincere side."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing