One Store Secures 20 Billion Won Investment from Krafton... Accelerating Overseas Expansion
Native app market One Store announced on the 17th that it has secured an investment of 20 billion KRW from Krafton.
Krafton highly evaluated One Store's potential, which is preparing to expand overseas beyond being South Korea's representative app market, and decided on this investment to broaden its understanding of the overseas game market through One Store.
This investment will accelerate One Store's entry into the global market. Recently, policies mandating the introduction of third-party app markets have been implemented one after another in Europe, the United States, and other regions to create a fair competitive environment. In 2021, One Store received approximately 15 million USD in investment from Microsoft (MS) and DTCP, an investment company of Deutsche Telekom. Following investments from leading domestic companies such as SK Square, Naver, KT, LG Uplus, as well as MS and DTCP, One Store has secured investment from Krafton, establishing itself as a third-party app market with global competitiveness involving domestic and international telecommunications, IT, and gaming companies.
To lay the foundation for global expansion, One Store recruited Lee Ki-hyuk, a global investment expert, as Chief Financial Officer (CFO) in July and is actively pursuing strategic investors and securing funding for global expansion from multiple potential investors. Its parent company, SK Square, also plans to continue investment activities to enhance One Store's value.
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Jeon Dong-jin, CEO of One Store, stated, “Krafton's equity investment is more than a simple financial investment; it will serve as a momentum to strengthen One Store's global competitiveness,” adding, “Starting as a native app market, One Store is ready to become a truly representative global app market.”
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