Simultaneous Execution of T map, Air Conditioner, and Music with 'Routine Service'
Offering Various Infotainment Contents Including Melon Music
SKT "Enhancing No.1 Mobility AI Platform Leadership"

On the 16th, SK Telecom announced the launch of the next-generation dedicated automotive AI platform, ‘NUGU auto 2.0,’ which has been significantly upgraded to execute everything from navigation to schedule checking with a single command from the driver. ‘NUGU auto’ is an automotive AI platform optimized with SKT’s proprietary vehicle-optimized voice recognition preprocessing technology.

"With Just One 'Let's Go to Work,' Tmap, Air Conditioner, and Music All at Once 'Nugu Auto 2.0'" View original image

The ‘NUGU auto 2.0’ update added a ‘Routine Service’ and various infotainment contents. The ‘Routine Service’ provides a personalized experience that allows drivers to execute frequently used vehicle functions all at once. For example, when a driver registers and says the command ‘Let’s go to work,’ it ▲starts navigation to the office via TMAP, ▲adjusts the air conditioner to the driver’s optimal temperature, ▲checks today’s weather and schedule, and ▲plays recently listened-to music on FLO.


SKT also added infotainment services that are friendly to the driver’s daily life. These include ▲‘Melon Music,’ which can be used immediately by linking an account, ▲‘Google Calendar,’ which allows schedule checking even in the vehicle, ▲the ‘Pro Baseball’ service that provides real-time information on Korea Baseball Organization (KBO) game schedules, results, and starting pitchers, and ▲the ‘Fortune’ service based on the Chinese zodiac, star signs, and birthdates.


SKT also made the screen UI of ‘NUGU auto 2.0’ more convenient. Drivers can view necessary driving information such as weather, schedule, and routines at a glance on the ‘Home Tab,’ and check recommended music by situation/genre and frequently listened playlists on the ‘Media Tab.’



Yu Young-mi, head of NUGU at SKT, stated, “We expect to provide a much more convenient experience to customers and automakers through ‘NUGU auto 2.0,’” adding, “We will enhance our No.1 mobility AI platform leadership with SKT’s unique human-centered AI technology.”


This content was produced with the assistance of AI translation services.

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