Lotte Department Store Hosts Korea's First Mihara Yasuhiro Popup...A Glimpse into His Artistic World

Collaboration and Exhibition with 5 Domestic Artists

Lotte Department Store announced on the 15th that it will hold a popup and exhibition for the first time in Korea with the world-renowned Japanese designer Mihara Yasuhiro.

Until the 31st, Lotte Department Store will open a collaborative popup store between its high-end fashion select shop 'Eliden' and Mihara Yasuhiro on the 1st and 2nd floors of the main store. The 1st floor popup store and the 2nd floor Eliden store will exclusively showcase capsule collection products co-created by Mihara Yasuhiro and K-artists, while the Void popup store on the 2nd floor will exhibit limited edition sneakers customized by K-artists, making each pair unique in the world.

Limited Edition Customizing Sneakers Exhibition Held on the 2nd Floor of Lotte Department Store Main Branch
[Photo by Lotte Department Store]

Next, until December 10th, the 'Knot Knot Land' exhibition, a collaboration between Mihara Yasuhiro and K-artists, will be held at the Art Hall on the 6th floor of Jamsil AvenueL. The exhibition will showcase Mihara Yasuhiro’s archives and artistic world, while also presenting for the first time reinterpretations of his works by five leading Korean K-artists. The invited domestic artists are 275C, Graplex, Moon Yeonwook, Lee Kwangho, and Lee Hyunggu, who are distinguished figures active in various fields including design, crafts, and installation art.

Mihara Yasuhiro said, "I am very excited about this collaborative popup and exhibition because it does not mainly showcase fashion or products, but rather the character I created (Kusuhimo Musubena-gun) and the results of collaboration with various Korean artists."

A representative from Lotte Department Store said, "Considering the recent trend among MZ customers (Millennials + Generation Z) who are enthusiastic about limited edition products, experiential popup stores, stories and philosophies behind products, and artworks, we decided to hold this popup and exhibition simultaneously under the theme of the fusion of fashion and art. We have carefully prepared over the past two years with Lotte Gallery to bring together Mihara Yasuhiro, Lotte Department Store’s high-end select shop Eliden, and five K-artists in one place."

This content was produced with the assistance of AI translation services.