Lotte Homeshopping Hosts 'Daehanminguk Gwangclejul' Until 22nd... Up to 90% Off

Lotte Homeshopping announced on the 11th that it will hold a mega shopping event, ‘Daehanminguk Gwangclejeol,’ from the 12th to the 22nd. During the event period, differentiated shopping benefits such as 11 billion KRW shopping support funds, up to 90% discounts, and prize events will be offered.

Now in its 6th year, ‘Gwangclejeol’ is designed as a shopping event with the concept of ‘the more you participate, the bigger the benefits.’ It features 11 billion KRW in shopping support funds, up to 90% discount ‘Gwangcle Funding,’ ‘Gwangcle Stamp’ for repeat customers, prize event ‘Gwangcle Lucky Draw,’ and discounts on 50 popular brands called ‘Gwangcle Brand,’ providing more benefits the more customers engage.

In the Gwangcle Funding event, among customers who participate in funding, the first 1,000 people daily will be able to purchase items such as ‘Lotte Wellfood Monthly Snack Subscription’ and ‘Belligom Bluetooth Speaker’ at up to 90% off. There are also events based on purchase amounts. Customers who purchase over 50,000 KRW will be entered into a daily draw to win hot items like the ‘iPhone 15 Pro’ and ‘Signiel Accommodation Voucher’ through the ‘Gwangcle Lucky Draw.’ Additionally, customers who spend over 100,000 KRW daily and stamp ‘Gwangcle Stamp’ three or more times will receive 30,000 KRW in reward points.

Furthermore, a 10% point accumulation and up to 7% card discount benefits are provided when purchasing event products. Among paid membership ‘L.CLUB’ members, the top 33 customers by cumulative purchase amount of event products will receive prizes such as a ‘Lotte Hotel accommodation voucher worth approximately 1 million KRW.’ A special event selling daily necessities for 990 KRW is held for new members, along with providing two discount coupons worth 10,000 KRW each.

On TV home shopping, about 50 popular brands in fashion, living, and kitchen categories are selected as ‘Gwangcle Brand,’ offering special programs and up to 50% discounts. The living program ‘Choi Yura Show’ presents global living brands such as the German luxury bedding brand ‘Frankenshtolz,’ ‘Villeroy & Boch,’ and ‘Fissler’ in special sets. The fashion program ‘Lee Sujeong Shop’ holds a ‘Gwangclejeol Luxury Special Exhibition,’ introducing overseas luxury items like ‘Gucci Shawls’ and ‘Philipp Plein Scarves,’ as well as various accessories. The exclusive fashion brand ‘LBL’ showcases fall and winter fashion items through a cashmere special exhibition. Additionally, heating products like ‘Boiro Electric Blanket’ and ‘Ilwol Heating Mat,’ as well as innerwear brands like ‘Vivian,’ are sold at up to 50% discount.

On mobile channels, various events such as ‘Gwangcle NO.1,’ which sells limited quantities of the latest trendy products daily at midnight, and ‘Gwangcle Time,’ which holds two time-limited sales per day, are held. Mobile TV ‘L.Live’ introduces popular products like the ‘Dyson Vacuum Cleaner’ and offers up to 20% point accumulation benefits and coffee gifticon giveaways through a draw for purchasing customers.

Yoon Jihwan, head of marketing at Lotte Homeshopping, said, “Since the first mega shopping event in the industry in 2020, ‘Daehanminguk Gwangclejeol’ has attracted attention, and this year we planned it so that customers can receive more benefits the more they participate. From prize events offering hot products to time-limited sales, shopping support funds, and reward points, we hope this event will be an opportunity for customers to gain luck beyond just smart shopping.”

This content was produced with the assistance of AI translation services.